POV

In this episode of The Taylor Ten, Senior Account Executive Hailey Compton sits down with Account Director Meg Scott to explore her remarkable career shift from representing some of country music’s biggest stars to shaping the voices of major brands. Meg shares how her background in artist publicity from album launches to tour rollouts prepared her for the fast-paced, relationship-driven world of brand PR.

In this week’s episode of The Taylor Ten, Copywriter Jess Board, Account Director Salina Benitez and Senior Strategist Yvette Signore break down the marketing brilliance behind Bad Bunny’s Puerto Rico Residency, a cultural phenomenon that blurred the line between concert and movement.

In this week’s Taylor Ten, Jake McGrady sits down with Sunny, the creative force behind Sunnyside Up, to unpack the unpredictable world of internet memes and their growing power in marketing. Sunny shares how intuition and authenticity often outperform rigid “strategies” in an algorithm-driven landscape.

This week on The Taylor Ten, Senior Account Executive Malin Curry sits down with Taylor alum and current Advocate Health consultant Jordan Mason to talk about one thing we all face — change.

On this episode of The Taylor Ten, VP Kait Stack chats with Michelle Gattenio, Senior Brand Manager, Brands in Culture, Rum Portfolio at Diageo to explore how brands show up authentically in brand integrations. From balancing creative control to creating value for viewers, Michelle shares why it’s less about marketing jargon and more about placing brands in moments that resonate.

On this episode of The Taylor Ten, Taylor CEO, Maeve Hagen sits down with Industry-Leading Communications and Sports Marketing Executive, Susan Oguche, to unpack what it means to build a career driven by both purpose and agility.

On this episode of The Taylor Ten, Account Director, Salina Benitez chats with Jake McGrady, Associate Director, Strategy & Native Content to explore the chaos of sports streaming — and how social media has changed the viewing experience for fans.

On this episode of The Taylor Ten, CEO of Taylor, Maeve Hagen sits down with Samantha Roth, VP of Communications at the NFL, to explore how the league has evolved into a 365-day brand.