Like Crown Royal Aged 18 Years, Chopped & Screwed is a masterclass in blending. There is a deep cultural understanding that DJ Screw’s genre of blending compositions possesses expert craftsmanship and exquisite taste much like whisky making. We partnered with iconic Houston artists and the Scott Joplin Orchestra, who performed orchestral arrangements layered on top of the DJ mix in rich tones and ethereal harmonies - took the audience on a musical journey. Our fusion communicated the masterful blending of this genre and celebrated the extra rare gems within the Houston community - breaking the rules of traditional luxury and leaning into the vibrant, neo-luxe world of Crown Royal 18 Years Old. This once-in-a-lifetime event featuring various cultural icons was captured & shared on social media.